I had a blast working with this super cool used auto dealer from Calgary. They sold every make and model from Ford to Ferrari. They had hit a wall with their website and social media and couldn’t get to the next level with organic traffic and online credit applications.
I jumped in and did a full digital experience audit on the current web solution, social media, SEO, and marketing campaigns.
What I found was they were using a cookie cutter website design from Auto Trader that was also being used by 100’s of other dealers in the area. I took the site down and started from scratch using WordPress.
I gave the site a fast paced exotic car feel with bright oranges and reds. I carried this through all of their platforms including social media and the current marketing.